Ethiopia Country Lead

About this role

Ubongo, an organisation that creates education media for children, is hiring a full-time Country Lead for Ethiopia. The source lists the duty location as Dar es Salaam, Tanzania, while the title identifies Ethiopia as the country focus. The Country Lead will drive implementation of Ubongo's strategic programmes and products across the assigned country and lead market entry and expansion. Core responsibilities include developing and executing country-specific and regional expansion strategies aligned with Ubongo's five-year growth plan.

The post-holder will manage market entry and expansion plans across phases such as testing, entry, growth, and expansion. They will grow Ubongo's reach, track progress, adapt workplans using market feedback and performance metrics, and identify new opportunities for impact. Partnership development is central: the Country Lead will maintain relationships with distribution partners, including traditional and non-traditional broadcasters, represent Ubongo at industry events, and engage education sector partners and government when needed. The role includes organising on-the-ground efforts and working with marketing teams on campaigns that increase brand awareness and uptake among caregivers, children, and educators.

The post-holder will identify local influencers and media channels and collaborate with content, education, research, digital, and M&E teams. Required qualifications include a bachelor's degree and five years of related experience in fields such as education, project management, media and broadcasting, marketing and communications, or business development. Ubongo seeks technical knowledge of the media and education ecosystem, proficiency in English and major local languages, and strong interpersonal and persuasive communication. The source also lists initiative, independent working, proactive problem solving, planning and organisation, adaptability, budgeting and financial reporting, basic IT knowledge, remote working capability, teamwork, versatile leadership, cultural adaptability, conflict management, trustworthiness, and emotional intelligence.

A passion for children is essential. Networking is an added advantage. Significant in-country travel is expected, including remote areas with minimal amenities. The posting does not state a closing date or application instructions.